We brought to our set (1) Mia motion control camera rig on a 20 foot dolly track, (2) Kira robots rigged with wireless LED lights, (6) 15' tall led panels and (60) LED light tubes. All were choreographed and programmed to work in concert with the player’s dynamic movements and personalities. The resulting open is unlike anything else you'll see on game day in the NBA.

CREDITS

Title : “Control”
Client : Boston Celtics
VP of Live Events : Sean Sullivan
Director of Game Presentation : Jake Wendling
Senior Event Producer : Steve Gadsden

Production Company : The Famous Group, LA/NY
Executive Creative Director : Greg Harvey
Executive Producer : Andrew Isaacson
Managing Director : David Kwan
Director : Lauren Fisher
Co-Director : Steve Davis
Producer : Rod Thomas
Production Coordinator : Emily Vecchi
Editor : Steve Davis
Designer : Jose Guardado
Animator : Ray Castillo
Sound Design : Steve Davis

Production Crew :
Line Producers : Jeremy Hartman, Rose Krane
Director of Photography : Connor O’Brien
1st AC : Leonard “Lenny” Walsh
2nd AC / Loader : Taylor Pelletier
Lighting Designer : Artem Aleksashenko
Gaffer : Ben Heald
BB Electric : Roger Marbury
Electricians : Alexander Nelson, Ben Knight
Key Grip : Walter Argo
BB Grip : Lee Hollaway
Grip : Fletcher Burns
Sound Mixer : Keith McManus
Production Assistants : Ethan Fulton, Kendra Pasternak, Larenzal Benbow
Stand-In Player : Khalil Paige
White Basketball : SEASON

MOTORIZED PRECISION :
CEO : Sean Brown
Robot Operators : Shepherd Duff, Brian Davidson

QUINCE IMAGING :
Mark Costello : LED engineer
Brian Barry : LED Engineer